General News
20 August, 2023
Ride for grieving parents
THE 2023 Alive Pharmacy Ride for Isabel has set a $30,000 fundraising target to go towards a room in Cairns Hospital exclusively for families experiencing pregnancy loss to create a comforting space where parents can grief.

On August 27, the event in partnership with Far North Queensland Hospital Foundation (FNQHF) and Alive Pharmacy Warehouse aims to fundraise $30,000 for a dedicated space where parents who have just experienced the loss of their newborn can go to rest and grief.
The amateur cycling ride honouring Mulgrave MP Curtis Pitt’s daughter Isabel, who was stillborn at 41 weeks, has a 50km and 100km format, departing from Gordonvale, down to Aloomba and culminating in Gordonvale. The event also aims to raise awareness on stillbirth and neonatal death.
Mt Sheridan resident Jayne Steinborner has been a rider and volunteer at the Ride for Isabel for seven years, after losing two babies, Matthew at 21 weeks and Talia at 27 weeks. She is moved by this year’s goal.
“This ride was the first I did as a cyclist and it was the start of my healing process, so it’s significant for me,” she said.
To register for the Ride for Isabel, visit https://bit.ly/449Muhh