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General News

9 June, 2025

Newspapers supported

IN a landmark move to support local media, the Queensland Government has committed a minimum of 75 per cent of all press advertising placements to rural and regional newspapers across the state.


QCPA president Wendy Creighton (left), Agriculture Minister Tony Perrett and Gympie Today manager Andrew Guiver at the government advertising announcement.
QCPA president Wendy Creighton (left), Agriculture Minister Tony Perrett and Gympie Today manager Andrew Guiver at the government advertising announcement.

Announced last week at the Queensland Country Press Association (QCPA) annual conference in Brisbane, the policy reflects the Liberal National Party government’s recognition of the vital role community newspapers play in delivering trusted, place-based journalism.

Primary Industries Minister Tony Perrett said the policy would apply to all government departments from July 1, 2025.

“Today I am pleased to announce that the Crisafulli government is boosting its support for rural and regional journalism,” he said.

“In recognition of the vital role they play in our communities across the state, we are backing them with a minimum 75 per cent of Queensland Government press advertisement placement committed to rural and regional publications.

“Our commitment will ensure consistent and ongoing support for rural and regional publications and local journalism.

“Local journalism is the voice and heartbeat of many communities across Queensland, ensuring communities stay informed, engaged and connected.”

He also acknowledged the essential role regional newspapers have played in emergency response and public information.

“The recent natural disasters highlighted the critical role of local journalism as a trusted and timely information source that strengthens community connectedness,” he said.

Queensland Country Press Association president Wendy Creighton said the announcement was a clear signal of the government’s appreciation for regional journalism and the communities it serves.

“We are very pleased to see the Queensland Government formally recognise the value of regional journalism,” she said.

“This announcement is a turning point for regional media. We look forward to seeing more information about the program and, most importantly, the practical budget allocation that will flow through to our member publications in advertising spend.

“Advertising dollars help fund the kind of public interest journalism that is so vital to local communities, stories that inform, connect and empower Queenslanders in ways that no other medium can,” she said.

She said that the government’s continued use of QCPA publications as a communications partner was a testament to their trust and effectiveness.

“We thank the government for its partnership and continued commitment to using QCPA newspapers to deliver important communications and announcements for Queenslanders.”

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