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7 March, 2021

Tourism kickstart for Cairns and the Far North

Cairns and Far North Queensland locals will be given the opportunity to explore our own backyard or take a short break with a new tourism initiative launching tomorrow.

By Peter McCullagh

In an initiative designed to bolster the Far North Queensland tourism and hospitality industry, more than 15,000  ‘experience’ vouchers will be on offer state-wide rewarding visitors and locals staying and spending in Tropical North Queensland.

Theis exciting new venture is a joint initiative of the State Government and Tourism North Queensland.

This move is expected to generate an extra $14 million in visitor spending for Cairns and region.

At a time when the tourism industry is hard-hit and JobKeeper support payments sent to end, this initiative is welcome news for the local economy.

With Easter approaching this initiative is hoped to generate additional last minute bookings for the local economy.

Eligible tourism experiences could include boat or bus tours, reef experiences, scenic flights, short day trips, multi day tours, spa experiences, galleries and exhibitions.

From Monday (March 8) Queenslanders will have up to three days to apply for one of the 15,000 vouchers which will cover up to 50 per cent of a booked tourism experience, up to the value of $200.

The Queensland premier said the initiative had the potential to provide a significant boost for the region’s economy. “It’s the first time in Queensland that a government has offered vouchers to bolster and support the tourism industry,” she said.

This initiative will offer 15,000 vouchers state-wide with 2000 of those vouchers allocated to residents who reside in the postcodes 4852 to 4891 & 4895. The balance will be offered to Queensland residents living outside these postcodes.

More details are available from www.queensland.com/cairnsholidaydollarshttps://www.queensland.com/cairnsholidaydollars

Residents can apply for one of the 15,000 vouchers covering up to 50 per cent of the booked tourism experience to the value of $200. Applications commenced Monday March 8.


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