Business
6 December, 2021
Christmas Cash Is Crucial!
If you’re reading this fine paper, which I guess you must be, the good news is that you’ve made it to December.
I’m sure we all hope this Festive Season will be filled with more joy and less Covid-19 discussions, variants included.
For many, the Christmas and New Year period is, hopefully, a great opportunity to enjoy some well earned rest and relaxation, plus spend time with friends and family. It is also an equally important time to support local businesses, especially the small ones.
Purchasing online may well seem like an easier option and on first inspection may also appear cheaper… but is it really?
I’m sure many readers have been through the rigmarole of returning an item bought online because it didn’t work, didn’t fit, didn’t look anything like the original picture etc… issues that could have been avoided if purchased locally.
But NOT spending your money in the community can actually have a much bigger negative outcome for local business and for you.
Let’s look at a mock example: Everybody in your town starts purchasing everything online because it’s a few bucks cheaper. As a result, local businesses see little or no income and these business owners have no money to spend with other local businesses… the plumbers, the sparkies, the restaurants and pubs etc. The downward spiral begins!
Struggling businesses vacate their premises, which means no rent for the landlords and worse still, your beloved town looks empty. A desolate town becomes less appealing to visitors who would normally spend money and unattractive to potential new house tenants and home buyers.
That spiral starts to get out of control and this is how it may affect YOU.
Yes, you may have possibly saved a few bucks with online purchases, but your treasured town is crying for help. For you personally, the result could be a massive financial loss, because your house value has dropped way beyond those small online savings that you made.
This is a worse case scenario, but for some rural towns this is really happening.
We must ‘See the Bigger Picture’ and support local businesses this Christmas, in fact at all times!!
Time to get down the shops I think, so for now this is Gazza signing out!
Send you stories to gazza@cairnslocalnews.com.au
