Business
24 February, 2026
BMW’s ‘Neue Klasse’ of ‘26
AS BMW’s rolls out its ‘Neue Klasse’ design – a specific electric vehicle platform, the team at Westco BMW has a fresh look as well.

The first of the neue klasse (new class) vehicles – the iX3 arrives in Cairns later this year, as well as a new F450 GS BMW Motorrad motorcycle.
Heading Westco BMW sales is general sales manager Ben Kelly, who has more than 20 years of automotive industry experience.
He takes great pride in mentoring new sales professionals, many of whom have grown from trainees into leadership roles within the business and highly admires BMWs.
“Have you driven one yet? That’s all you’ll need to feel, see and experience the difference with a BMW,” Mr Kelly said.
Glen Farley returns to BMW as a sales executive.
He has a decade of experience in the automotive industry, winning many awards at Mazda, Volkswagen and BMW.
He is passionate about helping customers personalise their vehicles to suit their lifestyle, ensuring every BMW feels truly individual.
“If you love luxury, you love performance, then you love driving BMW,” Mr Farley said.
Kieran Smith is the BMW aftersales and workshop manager, starting as an apprentice technician in 1996.

Following his apprenticeship, he joined BMW Australia, holding a range of technical and specialist roles, including BMW master technician, high voltage expert and technical engineer.
Westco BMW has five BMW technicians: Camden Barlow, Griffin Barlow, Brodie Draper, Stamatios Monafis and Timothy Reveleigh (Motorrad tech)
Mr Reveleigh has been with Westco BMW for one year, working across the service department and workshop, where he interacts directly with customers and their vehicles.
With a background as a heavy vehicle mechanic and as a mobility industry technician, he’s the go-to expert for all things BMW Motorrad.
“There’s nothing else that feels like a BMW – from the bikes themselves to the ongoing experience of smooth and caring aftersales support.”
Ella Hunt is the customer service specialist and has been part of the team for the past 1.5 years.
She’s the friendly face that greets every customer and makes sure their service experience runs smoothly.